The best time to start marketing your new book, is before you even started writing that book.
Just like the best time to start marketing your new service, is before you even know what that service is going to be.
Or that product.
Or your company.
Or your art...
At the end of the day, it's always about this one thing.
It's about trust.
And you get that trust by building a community first.
And you don't even need a product or service to build that community.
But you need a community and its trust to be able to build a successful offer...