Take more energy than most people are willing to put in.
Take more persistence than most people have.
Take more trial and error than most people feel comfortable with.
Take more patience than most people have.
Hard things sometimes take hundreds of steps backwards to be able to go one step forward.
That's why hard things still work.
That's why hard things will always work.
Because most people don't do the hard stuff.
Because there's no roadmap.
And no guidebook to follow.
There's no guarantee you'll ever succeed.
Hard stuff works.
And in the end it might even be easier to succeed doing the hard stuff than doing the easy stuff.
Because most people do the easy stuff.
And everybody who does the easy stuff, the stuff that everybody else is doing will end up competing with everybody else who's competing with everybody else.
And when you're competing with everybody else who's competing with everybody else it's almost impossible to win.
So in the end, the easy stuff gets so crowded that the easy stuff stops working.
And you'll almost always end up getting ignored, replaced, outsourced, broke(n) or somewhere in the middle of nowhere.
It is and always will be your own choice.
Just like it is and always will be your own fault.
Just like it is and always will be my own fault...
