We live in one of the greatest eras that mankind has ever seen.
For the first time in history it doesn't really matter anymore where you were born, where you live, which school you attended or how much money your parents have.
If you're willing to put in the work, if you're willing to learn, to understand and leverage all the available tools and platforms out there, then you'll be able to win.
Today you can open an online shop for 30 bucks a month and sell stuff worldwide.
You can have your own website up and running for just a few dollars a month.
You can reach millions of people for free through all sorts of content.
And you can reach pretty much every human being on this planet with paid ads.
Right now might be the best time ever to be alive.
If and that's a pretty big if...
If you are willing to adapt, to learn new things, step outside your comfort zone and do things you've never done before.
Things you never thought you had to do.
Things you never thought you'd do.
The world is changing.
And so is employment.
There will be less and less jobs for more and more people.
And it's only going to get worse.
Sure, the best of the best will thrive.
The top 0.1% in any field will always thrive.
But what about the rest of us?
What should we do?
We have to find other ways to break free.
Other ways to freedom.
Other ways to thrive.
So how can you thrive when there's nowhere to thrive?
I don't know.
Because I don't know you.
But I can tell you what I did...
# DON'T QUIT YOUR JOB
Whatever you do, don't quit your job. Keep it for as long as you can. And build a freedom fund. Build things on the side. Spread your risk. And start building multiple streams of income. Again, if you still have a job, don't quit that job. At least not this year. Or the next year...
Simply because a job is the easiest, safest and quickest way to make some cash.
Building something totally from scratch, no matter what it is will take years. If not decades. And life is expensive. And we all have bills to pay. And mouths to feed.
So whatever you do, try to keep your job for as long as you can.
Keep your job until you're replaced by an algorithm, artificial intelligence or someone who's going to do your job for 1/3 of your salary.
Use your job and the money you make to work on your freedom.
But what if you don't have a job?
Then try to get a job as fast as possible. No matter what job.
If you can't find the job you're looking for, then go and work at Mc Donald's. Or Burger King. Heck, work at both at the same time. Do whatever it takes. Try to make as much money as possible while you still have the chance.
Money equals freedom. No money equals prison...
If you're constantly struggling with the basics, if you're constantly worried about this and about that, then you wont be able to focus on the big picture. And instead you'll always make short term decisions. And short term decisions always lead to long term pain.
So make sure you have your basics covered. But I'm probably not the right guy to talk about this kind of stuff. Maslow knows a lot more about having your basics covered. SO you'd better ask him...
At the end of the day no one is going to ask you about how you made that money that saved your ass. No one is going to ask you about how you financed your first, second or third year when everything seemed to go wrong.
And even if they do, then that Mc Donald's and Burger King story makes a hell of a story. At least in my book...
So what should you do with all of that money?
Why should you not quit your job?
Good question!
Because you've gotta start a freedom fund.
And when I say you, what I really mean is that that's what I did...
# CREATE A FREEDOM FUND
When I quit my job about four years ago I had two years worth of expenses in the bank. Maybe even three if I was willing to live somewhere cheaper. Which I ended up doing by the way. So the only thing that got me started was my freedom fund.
I worked a job that I didn't really like that much to be able to save as much as I possibly could. And I took the highest paying job I could possibly get so I could save enough money as fast as possible.
Here's a little trick...
If you struggle getting up in the morning and ask yourself why you're even doing all of this, remind yourself of your freedom fund. Remind yourself that you're doing this to buy yourself some freedom some time in the future.
That's what I did. And it worked every single time...
So after those 18 months were over I had saved almost 70% of my income. That's really the only thing that helped me to get to where I am right now. Wherever that might be.
Sure, some of you might say that saving doesn't get you anywhere.
That you cant save our way to freedom. Which is true.
But buying yourself some time and freedom to work on bigger things does.
So here's the problem...
No matter what you do or want to do, it will always take a few years until you'll be able to make a living with it. Unless you're one of the best of the best in that field already. If you're not, then it'll take you many, many years.
And that's what the freedom fund is for. To buy yourself freedom. Some time and freedom to get better at it. To turn your thing into something that will help you to thrive. Whatever your thing might be.
So even though you can't save your way to freedom, you can save your way to enough money to buy yourself some time and freedom and invest in yourself and your skills...
# INVEST IN YOURSELF
Invest in yourself and learn all of the things you'd otherwise have to pay someone to do it for you.
Because if you don't learn these things, you'd have to pay someone to do these things for you over and over again.
And paying people to do something for you before you even made a single cent is always a bad investment.
Do the things you want to do.
Create art.
Draw paintings.
Write songs.
Create music.
Write a book.
Start a business.
Sing.
Do whatever you want to do.
And then become the best at it.
And learn all of the things you hate doing.
Learn about marketing.
And sales.
And design.
And copywriting.
And public speaking.
And on and on and on.
Learn how to do all the things you'd otherwise have to pay someone to do it for you.
Learn real world skills that lead to real world results.
Don't just learn the theory.
The only way to learn and leverage all the technology and tools out there is by doing.
Open up an online shop, drop ship products from China, send traffic to that shop with Facebook ads and see how it goes.
Or record a song and do the same thing.
Or write a book and do the same thing.
Or draw paintings
Or whatever.
Go out there and start a blog.
And then turn that blog into a book and see how many copies you can sell.
Don't spend years and years writing that perfect book that no one is going to read.
Get out there, publish stuff and see what happens.
Do what you always wanted to do.
And then learn all the skills you need to make it a success.
Don't wait for anyone to discover you.
Because there are 7 billion other people waiting to be discovered.
That's a competition you can never win...
# PLANT SEEDS
Don't start planting your seeds when you need the tree.
Start planting your seeds before you need the tree. Because those seeds will take a long time to grow into a strong enough tree.
This is such a simple concept. But its so hard to follow...
Now what does that even mean?
It means that you should look for a new job before you have to look for a new job.
That you have to build an audience before you want to sell something.
That you have to build a network before you need a network.
Because if you only do all of these things once you need them, it's probably already too late...
# SPREAD YOUR RISK
No one knows what's going to happen in the next 1, 5, 10 or 15 years. No one. And when I say no one I'm especially talking about myself.
So the only thing we can do is to spread our risk. To have a portfolio of different things we're working on. A portfolio of different streams of income.
If all you have is one stream of income you'll be screwed. Sooner or later. Especially when that income stream depends on a boss who could fire you whenever he or she pleases. Especially when it's something you have zero control over.
The only way to thrive in the 21st century is to spread your risk and diversify your income across multiple streams of income. And the way to build those streams of income is to invest in yourself and your skills. To learn, understand and leverage all the existing technology, tools and platforms out there. ..
# TRADE LESS TIME FOR MONEY
This is the ultimate goal. Trading less of your time for money. Because when you keep trading your time for money you'll never be free.
You'll always make just about enough to get by. You'll only be able to improve your lifestyle incrementally and each time you get a raise it will immediately be taken off your plate by your increase in lifestyle related spending.
Like going out to the restaurant more often. Or buying more expensive clothes. Or buying that new apartment. Or house. Or boat. Or whatnot. Don't ever forget your freedom fund.
It's a hamster wheel. The more you make, the more you spend. And the more you spend, the more you need to make. And the only way to make more is to trade more of your time for money. Which leads to even less freedom. And less leverage.
So how do you do that?
How do you stop trading time for money?
Go back and re-read everything you've read so far...
# SHOWING UP
The more and the longer you show up, the more people will start to notice.
Show up where?
Everywhere.
For how long?
For as long as you can...
# DIFFERENT COST STRUCTURE
Over the years I've lived in apartments all over the world. I've lived in an apartment in Manhatten that cost thousands of dollars (that I luckily didn't have to pay for). I've also lived in apartments in Bangkok that were just a hundred dollars a month
So instead of complaining about the cost of living being too high, work on being able to live and work wherever you want to. How do you do that?
Again, re-read everything you've read so far. Especially the part about the freedom fund and the invest in yourself part.
Today, we almost all have the opportunity to go to places that are dramatically cheaper and live there for a while and do our thing.
Maybe you want to get a side business off the ground that you can do online.
Maybe you want to do start a dropshipping business on Ebay or Amazon.
Maybe you want to start your own online store.
Or maybe you want to write a book.
Or shoot an online course.
I've done all of these things over the past few years.
And you don't have to live in a country where you spend thousands of dollars on rent to do any of these things.
You can easily do all of these things in countries that are a lot cheaper than back home.
So once you know what you want to do, once you have a big enough freedom fund or maybe even have some time for a sabbatical, it makes sense to move somewhere cheaper for a while to decrease your expenses. And it doesn't have to be forever.
But what about your family?
Well, you can easily take your family with you and work on your things. And maybe even think about homeschooling your kids. And at the same time teach them all of the things you're learning yourself.
And by the way who would say no to a few months in Thailand, Vietnam, South America and all of these other beautiful places?
# HAVE ENOUGH
Probably one of the most important things is to know and define when you have enough.
It's easy to get caught up in the rat race of trying to keep up with the Joneses.
It's a never ending race.
And you'll never win.
No matter what.
Because there will always be someone who's going to have more than you. A lot more.
And when you don't know what it is that you really need, when you don't know when you have enough, then you'll never have enough.
Then you'll keep spending every single cent that you earn more.
And then none of this makes any sense at all.
The only thing that makes sense is to invest every single cent in yourself.
So that one day you might be able to live on your own terms.
Without having to do what your boss is telling you to do. Or your clients. Or society.
Just ask yourself what you really need and want in life.
What's your enough?
# IGNORE EVERYBODY
Whatever people are going to tell you, ignore them.
This also includes me. Especially me. Don't ever listen to me.
Only listen to the people who've already successfully done what you want to do.
Whatever that might be.
Don't listen to your parents. Your boss. Your professors. Anybody.
Only listen to the people who've recently, successfully done what you want to do. And not 10, 15 or 20 years ago. Because that stuff doesn't work anymore today...
# REINVENTION
That's what this is all about.
Reinvention.
Because the world changes so fast we basically have to reinvent ourselves every few years. We've gotta learn new things every few years or we become obsolete.
But the good thing is that you have a choice. We all have a choice...
You can either wait until you become obsolete or you can start investing in yourself, learn the necessary skills and tools, plant your seeds and build something out of nothing.
So that once that big wave comes you can surf it...
# TALENT
There's no such thing as talent. There's only putting in the work.
Simply because the only way to quality is quantity. No one is good at anything right away. We all suck at everything when we're getting started. Some people suck less. And some people suck more.
But the truth is that the only way to get better at anything is to put in the work. Over and over. The only way to quality is quantity. The more you do something, the better you'll get.
Quantity leads to quality. Always!
Saying that you're not talented enough, that you're not good enough is an excuse.
It's an excuse for not putting in the work.
Sure, its hard. And it needs a lot of time and effort to become good at anything.
But saying you're not good enough, that you're not talented enough is just an excuse...
# NO TIME
If you say you don't have time for all of this, then you're probably right.
And there will be a time where you'll have more time for this. A lot more time.
But then you'll probably already be naked and have a gun pointed at your head.
Which doesn't necessarily make any of this any easier.
And that's how to thrive in a world where there's nowhere to thrive...