The other day someone on Facebook told me that the stuff I post online is getting worse and worse. That I stopped providing value.
Fair enough. Here's a post that might provide value. Real actionable value. And not just fluffy self help stuff. Or maybe it won't. Let's see.
These last months I have been experiencing a lot with all sorts of ways to push my content. To get my ideas in from of as many people as possible.
I tested all sorts of different platforms. I was on a quest to find the best working platform (for me). I was trying to find the platform that gets as many eyes on my ideas (and content) as possible.
Why? Because the more eyes on your content, ideas or product, the higher the probability that someone ends up in your funnel.
Whatever that might look like in your case.
In my case it's someone signing up to my newsletter. Signing up to give me the permission to follow up. To send them more stuff. To eventually offer them whatever kind of product or service they desire.
Even if you don't provide anything yet, you can already start getting people into your funnel. And once you figure out what they really like, you offer it to them.
I actually even wrote and published a book on what I found out. About the best ways to generate traffic and get people into your funnel. About how to get as many eyeballs on your ideas as possible.
If you haven't seen it yet, feel free to grab your copy on Amazon here.
See, that was a primitive way of pitching a product. It might be the first time that you read stuff from me. I shouldn't be trying to sell you anything. But I did it nevertheless because I felt that this might add some value to this post. If not, then simply ignore it.
I will even plug it another time at the end of the post.
Why? Because that's just how I roll. And that's exactly what I did to get my content, my ideas in front of 100k+ people within just a few days. And not just once. Even multiple times.
But now back to topic.
The platform that I found out to be working the best for me is Quora. If you've never heard of this platform, it's pretty much a question and answer platform. Millions of people ask millions of questions. And millions of people answer.
Most of the people are ordinary people just like you and me. But there are also a lot of celebrities. A lot of public figures. People that some people out there might call successful.
So it's the perfect platform to get your ideas out there. To answer some people's questions with whatever smart stuff you come up with. Oh yeah, below you can actually see that I got 100k+ views on Quora IN JUST 7 DAYS!!
Last 7 days on Quora (ok it slowed down the last two days..)
Last 30 days on Quora
I'm not doing this to brag about it.
I do this because I know that this stuff is convincing. That this stuff will finally motivate you to check out the stuff you've been putting off for quite a while now. The stuff you know you should've explored a long time ago.
I know I work like that. Maybe you don't. But when I see such a picture it usually pushes me to do stuff. To get my lazy ass off that couch and explore new things. I hope it helps you getting motivated as well.
Also, please feel free to get in touch, should you have any questions. And if you want to explore my strategy further, feel free to take a look at my Quora account here.
Reaching such a huge number of views might also be possible with SEO. I don't know. But all of this SEO stuff is way too complicated for me. I don't understand any of this. And it changes all the time. I don't want to bother with all of this stuff.
I want an easy and more or less convenient way of getting my stuff in front of as many people as possible. I guess we all want this. And finally, after testing, adapting and tweaking I found a way to achieve all of this without any SEO BS.
And I'm going to share it with you right here. Right now.
I'll share with you my strategy I use on Quora to get my ideas in front of as many people as possible. To then get as many people as possible to click-through to my blog and sign up to my newsletter (the first barrier of my funnel).
#1 To come up with ideas I follow one of the two approaches:
- I have an idea of my own and then write it down.
- I go on Quora, look for questions with thousands of followers and hundred thousands of views, think about an answer and write it down
#2 I come up with a catchy headline.
Then I post the article on my blog, Facebook and then Twitter. Sometimes I test different headlines on Twitter to see what works best. What people click on.
#3 I sit down for a day and see how people react.
I wait and see how many likes, shares and comments a post gets. If it's a really, really good post it might get a few shares, likes, retweets and comments. If it's just a decent post it will just get a few likes.
#4 Publishing the article on Quora
- If I have a well performing post I go to Quora and if it was an idea I had myself, I search for the most popular and most viewed questions where my article might fit in as an answer. I simply use the search function and if I can't find anything, I search for something else that someone asked. This takes anything between 10 and 20 minutes.
- If it wasn't an idea I had myself, but found a question on Quora like “Why do so many people hate their jobs” I simply head to the question and post my answer there. This post alone resulted in 70k+ views.
#5 Linking back to my blog/social media profiles
Within the answer I post on Quora I have multiple links. Links that will lead to my blog. Or any other platform, just like Facebook or Twitter. And people click through. Thousands of people will actually click through.
And out of these, on average 10 people will sign up to my newsletter (per day). And then another 10 people or so will add me on Facebook.
BÄÄÄM! Welcome to my funnel..
Needless to say that you should only post high quality content and not obvious spam. By testing your content upfront on platforms like Facebook or Twitter you can easily see whether or not a post might perform well on Quora.
And if a post performs well on Quora, it performs better than anything else I've ever seen before. Another nice side effect is that you're becoming some sort of authority on Quora.
I'm also very, very happy if you like, share and comment on any of my posts that don't add that much value. That might not add any value at all. Posts that might only make you rethink your now.
Posts you love reading. Posts I love writing. Every. Single. Day.
Want more hacks like this one?
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