1 out of 1000 people will end up buying your product.
1 out of 1000 fans will become your true fans.
1 out of 1000 people who download your free book will end up finishing that book.
1 out of 1000 views will turn into a subscriber.
A couple of years ago it was probably 1 out of 100.
But things have changed.
It got a lot more crowded.
Pretty much everywhere.
1000 true fans doesn't sound like a lot.
But what no one usually talks about is that when you're starting from scratch, from nothing, then you probably need a million people to know about you to get those 1000 true fans.
And that's a whole different story.
Just a whole different story...
[Related: I stopped giving a shit a long time ago]