Why are some people able to sell thousands of ebooks for $15 while others are struggling to sell just a few copies for 99 cents?
Why are some people selling online courses for hundreds of dollars while others are struggling to sell courses for just $10?
Why are some people able to write articles that are just a few sentences long that get thousands of views while other people are getting just a few views on their well researched articles?
At first these things don't seem to be related.
But they are.
In all of these cases it's about building your foundation first.
As a matter of fact that's what it's all about in everything.
If you don't build your foundation first, you'll never be able to build the rest of the house.
If you don't work on building your foundation, you'll never be able to sell $15 ebooks.
You'll never be able to sell hundred dollar online courses.
Or get thousands of views.
Or what not.
So what's the foundation?
All the hard stuff.
The stuff we tend to skip.
The uncomfortable stuff.
The stuff there's no shortcut for.
Like building an audience.
Or building up trust.
Or showing up over and over again.
Or engaging with your audience.
Or learning the tools.
That's what makes the difference.
And nothing else...
[Related: I stopped giving a shit a long time ago]