by Yann Girard — Get free updates of new posts hereTweet
Side products are probably some of the most underestimated and underutilized cash cows out there.
We usually consider them to be use- and worthless. But it’s a matter of fact that you can make a hell lot of money with side products. Just take a look at the garbage industry or the recycling industry.
Or the people that make a hell lot of money selling shit. I don’t mean the folks that sell low quality stuff, but the people that actually really sell animal dung as fertilizer.
These are all multibillion dollar industries.
And these are all industries that were built around the belief that side products can be turned into money.
Sometimes you can even make more money with your side product than with your main product.
Sometimes side projects turn into the main gig, such as Ruby on Rails, which was developed out of a web application called Basecamp or Flickr, which was a simple side project at first.
In case you wonder how you can find your side product just take a look around.
You’re actually currently consuming one of my side products.
My blog is a side product of my first book. I launched my blog because I had content that didn’t really fit into my first book.
And guess what:
My second book, “Confessions of an Entrepreneur” is a side product of some of my published and unpublished articles I wrote while I was working on my first book (see I'm even advertising my side product).
And I was able to make some money with it.
So keep your eyes open, try to find your side product and don’t be afraid to sell it.
Maybe your side product might even generate more revenues than your main product. Who knows?
You'll never know unless you try it out…
So what’s your side product?
[Related: I stopped giving a shit a long time ago]